[June 24, 2025 – Amsterdam, NL] – Ludimos, a global leader in AI-powered cricket coaching and performance analytics, is proud to announce a strategic partnership with Pacific Batting Lanes (PBL), a premier indoor cricket facility based in Seattle, Washington. Alongside this partnership, Naren Parihar, a seasoned technology executive and passionate advocate for cricket in the U.S., has joined Ludimos as an investor to help scale its presence across North America.
This collaboration marks a major step forward in transforming how cricket is taught, learned, and experienced in the United States. By combining Ludimos’ advanced video analytics and AI-powered coaching tools with PBL’s state-of-the-art indoor training facilities, players of all levels will now have access to data-driven insights previously reserved for elite athletes.
"We're witnessing an exciting evolution of cricket in the USA, and data is going to be at the heart of it," said Madan Raj Rajagopal, Founder of Ludimos.
“As more young players take up the sport, there's a growing need for personalised, tech-enabled coaching. Pacific Batting Lanes shares our vision for the future of cricket development, and their commitment to grassroots growth makes them an ideal partner. With Naren joining us as an investor, we now have the strategic backing and local insight to accelerate our expansion across the U.S. cricket landscape.”
“Ludimos is at the forefront of revolutionising cricket coaching through technology,” said Naren Parihar, Investor and Sports Tech Leader.
“I invested in Ludimos because they sit at the powerful intersection of data, AI, and cricket. They aren’t just tracking performance, they’re capturing unique visual data points that were previously untapped, and turning them into actionable insights for players, coaches, and academies. Ludimos is changing how cricket is taught, visualised, and optimised.”
Based in Seattle, Washington, Pacific Batting Lanes is an elite indoor cricket and baseball facility offering cutting-edge lanes, training programs, and youth development initiatives. PBL is committed to elevating cricket training standards in the U.S. by integrating modern technology and expert coaching for athletes of all ages.
Ludimos is a Netherlands-based sports tech company transforming cricket coaching through AI and video analytics. Used by players, coaches, and academies across 30+ countries, Ludimos helps unlock player potential by automating performance analysis, enabling remote coaching, and offering objective, data-driven feedback.
For media inquiries, partnerships, or demo requests, please contact: 📧 hello@ludimos.com
